Websites for rehabilitation and physiotherapy clinics

Rehabilitation is not decided in a single appointment. The patient comes ten, fifteen times, and whether they start the series is settled in the first minutes on your site, on a phone, usually in pain and short on patience.

What makes a rehabilitation clinic different

At an ordinary practice, people look for a consultation. In rehabilitation they look for a path: how many sessions, at what interval, what happens at each one and with whom. Three questions most sites in this field answer nowhere.

What they find instead is a list of procedures with technical names. Shortwave, TECAR, individual physiotherapy, drainage massage. Not one line about what any of that means for someone with a herniated disc who cannot stand for more than ten minutes.

The second thing that is specific here: in rehabilitation the patient chooses the therapist, not the clinic. They will spend twenty hours with that person over the next two months. If the site never shows who the people are, the decision comes down to price, and on price you lose to the practice around the corner.

What changes with a site built for rehabilitation

The path, not the list of procedures

How many sessions, at what interval, what happens at each one. The patient gets a picture of the time and the money before picking up the phone.

A page for every therapist

Who they are, what they studied, what kinds of cases they handle. People choose the person they will spend twenty hours with, not the clinic logo.

Pages by condition, not by machine

Herniated disc, frozen shoulder, recovery after a ligament tear. That is how people search on Google, not by the name of the procedure.

Requests that reach the front desk

The request lands in the software you already use, with complete details, not in a mailbox someone opens on Monday morning.

Series, not isolated appointments

The front desk needs to see the whole series, not a single request. That is decided in the data structure, not in how the page looks.

Proof, exactly where people hesitate

Real results, in patients own words, placed where the doubt shows up. No medical promises, because those are not allowed.

Arra Medical Center

A rehabilitation clinic we have worked with since 2023. We built the site, the visual identity, the video work and the communication materials. It was not delivered and forgotten: we are still working on it, month after month.

+141% online bookings

In the first six months after launch, compared with the period before.

Since 2023, month after month

Site, visual identity, video and communication materials.

"Smart, creative, efficient and prompt."

Mircea Ardeleanu, General Manager, Physiotherapist, Co-Founder, Arra Medical Center

What it costs

The prices below are starting points, not quotes. What moves the number up is how many pages by condition you need, the integration with the front-desk software, and whether the copy arrives written or we structure it together.

Brochure website

from 1,350 €

Rebuilding an existing site

from 950 €

Monthly retainer

from 550 €

The configurator gives you the range without leaving an email.

Questions rehabilitation clinics ask us

Are you allowed to advertise for a rehabilitation clinic?

Advertising medical services is regulated, and in rehabilitation the rule broken most often is the promise of a result. We do not write that the patient will be cured, in how long, or in how many sessions. The communication stays factual: what procedures exist, who performs them, how a session goes. Testimonials are published only with the patient written consent and without details that could identify them.

What about patient data?

A booking form in rehabilitation says something about a person state of health through the reason for the visit alone. That is sensitive data. In practice it means a form over a secure connection, fields limited to the strict minimum, no medical history in the form, and a clear path for the data from the site to the software at the front desk.

Can it integrate with the software the front desk already uses?

In most cases yes, if that software has an API or at least an export. We check this before we start, not after. If it cannot be integrated, we say so from the beginning and find the option that annoys the front-desk team least, not the one that is most convenient for us.

Who writes the copy about the procedures?

The page structure, the questions and the final form are ours. The clinical part comes from your team, because we do not produce medical content. In practice it looks like this: we ask the questions, a therapist answers in their own words, we place the answer on the page and send it back for approval.

How long does a site for a rehabilitation clinic take?

A web project takes a minimum of 15 days and can run to a few months. In rehabilitation, what stretches the calendar almost every time are the pages by condition and the photos of the team. Medical copy has to be approved by someone who also has patients in the room, and the photo session keeps getting postponed. If you want a short deadline, those two are prepared before we start.

Do you work with clinics across the country?

Yes. We work remotely, with online meetings and one or two visits on site if the project includes photo or video. Not being in the same city has never been the problem; the problem is always who approves the copy and when.

Where you are right now

You pick the project type, answer a few questions and see your range.

A rehabilitation project, from site and identity through to the monthly communication.

Thirty minutes, no agency pitch, just to see whether it makes sense.

Tell us what you want to change

A thirty-minute conversation is enough for both of us to know whether we fit. If we do not, we say so on the spot and you leave with a clear view of what you have to do.

contact@zar-studio.ro