Someone looking for a dentist is not comparing designs. They are comparing trust, distance and what it will cost. The site has to answer all three, in the order the questions come up.
The path is almost identical every time. Someone searches on their phone, close to where they are, lands on the map first and looks at the reviews. If the reviews look good, they open the site. From that moment they have three questions in mind: are you any good, what will it cost me, and how soon can I get there.
Most practice websites answer only the first one well. Clean photos, a list of services, a page about the team. The second question goes unanswered, and the third runs into a form that confirms nothing.
Fear of an unknown cost is one of the reasons people put off going to the dentist. A published price range does not drive patients away. It does cut out the calls that were going nowhere and shortens the conversation with the ones who actually come in.
And if the treatments do not each have their own page, the practice does not show up in searches for implants, orthodontics or whitening. People search for the treatment, not the name of the practice.
Implants, orthodontics, endodontics, aesthetics. Each with its own explanation and a price range.
The starting point for the common treatments, so the patient knows what they are signing up for.
Who consults, on which days, where to park and how to get there. Small details that decide the call.
Real Google reviews, shown where people hesitate, not tucked away on a separate page.
If you take acute pain cases, the number is visible without scrolling. If you do not, say so clearly.
Your practice, your team, your equipment. Stock images are recognisable and they cost you trust.
We know the communication rules in healthcare, the requirements for patient data, and how clinical copy gets approved before publishing.
Mircea Ardeleanu, General Manager, Physiotherapist, Co-Founder, Arra Medical Center
Our prices are public, for every service. These are the starting points. You get the range for your own practice from the configurator, in under a minute.
from 1,350 €
from 950 €
from 500 €
from 550 €
You can, but carefully. Photos like these count as medical communication, so they cannot suggest a guaranteed result, and the patient has to give written consent for publication. In practice we build the consent into the practice procedure from the start, so you are not asking for permission after the photo is taken.
For a dental practice, first contact almost always comes from the Google profile and the reviews, because people search on the map, close to them. The site comes in right after, when the person checks whether they trust you. They are two different jobs and both need attention, in that order.
Our recommendation is yes, at least as a starting range. Fear of an unknown cost is one of the reasons people put off going to the dentist. A published range does not drive patients away, but it does cut down the phone calls that were going nowhere anyway.
If you want to be found for implants, orthodontics or whitening, yes. People search for the treatment, not the practice, and a single page listing them all ranks for none of them. We build the structure around treatments and leave room to add more later.
We do the structure, the questions and the form. Indications, contraindications and the explanation of procedures come from your dentists, because we do not produce medical content. We send a set of questions, the dentist answers briefly, and we turn the answers into pages.
A good share of toothache searches happen in the evening and at night. If you take emergencies, the phone number and the conditions have to be visible without scrolling, on a phone. If you do not, it is better to say so clearly than to let someone call for nothing.
A web project takes a minimum of 15 days and can run to a few months, depending on complexity. For a practice, the time depends on how many treatments go into the structure and how fast we receive copy approved by a dentist. Starting prices are public on the pricing page, and you can work out the range for your practice yourself in the configurator.
You pick the project type, answer a few questions and see your range.
For multidisciplinary clinics the conversation is different: specialties, doctors, appointments.
Thirty minutes and you know whether we fit. If we do not, we say so then.
A thirty-minute conversation is enough for both of us to know whether we fit. If we do not, we tell you in that first conversation.
UXFACTS SRL · CUI 51977507 · J2025042846007 · Str. Vasile A. Urechia nr. 23, Iași, județul Iași
